Brewfitt has chosen GAP Draught as its preferred draught monitoring and analytics system for the UK market, providing brewers and operators with greater visibility and understanding of dispense performance across their venues.
The platform was selected for its proven technology and its ability to adapt to the complex nature of the UK hospitality market, where each operator has different priorities and ways of working.
“GAP Draught stood out because it isn’t a rigid, one-size-fits-all system,” says Matt Russell, Business Development Manager at Brewfitt. “It offers the flexibility needed to support national pub companies, brand owners, regional brewers, multiple retail groups and independent operators, with reporting and functionality tailored around what each customer needs to achieve.”
GAP Draught provides continuous, 24/7 telemetry and reporting. It automatically measures and monitors the temperature of every pour, as well as cooler and cellar temperatures. The system can also identify beer line cleaning events and integrate directly with an operator’s ePOS platform, allowing dispensed volumes to be reconciled against recorded sales.
Intelligent dashboards provide a clear picture of performance across individual lines, outlets and entire estates. They highlight where revenue may be lost through overpouring, waste or unrecorded sales, while also identifying temperature, product quality and operational exceptions that require attention.
Crucially, GAP Draught turns this information into tangible and actionable results. Rather than simply presenting operators with more data, it helps managers understand what is happening, where improvements can be made and which actions will have the greatest impact on quality and profitability.
“The real value is not simply in measuring what is being dispensed,” Matt continues. “It is about helping customers understand what that information means and what they should do as a result. GAP Draught provides the evidence needed to reduce losses, improve consistency and make draught operations more profitable.”
The system’s flexibility allows it to meet the different requirements of the UK market. A brand owner would be able to understand brand performance, product quality and rate of sale, while a multiple retail group may focus on site comparisons, sales reconciliation and operational compliance. Independent operators can use the same technology to identify unnecessary losses and maintain consistently high serving standards.
Originating in South Africa, GAP Draught quickly became the market-leading draught management system. Brewfitt now aims to combine the platform’s proven capabilities with its own knowledge of the UK drinks industry to establish GAP Draught as the leading solution in the UK.
“GAP Draught gives businesses genuine control of their draught operation,” Matt concludes. “It shows where product is being lost, where quality may be compromised and where improvements can be made; helping operators serve a consistently better product while increasing profitability.”
As GAP Draught’s exclusive partner and distributor for the UK and Ireland, Brewfitt will lead the introduction and continued development of the platform across both markets.
