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Konvoy News Release


Konvoy launches multiple IoT tracked keg fleets in Europe
and raises capital; European expansion building momentum

Konvoy, the world’s leading keg tracking and keg pooling solution, is commissioning the world’s first fully Internet of Things (IoT) tracked keg fleet on the back of the Group’s latest $13m capital raise.

Konvoy has signed its first wave of European customers to implement its keg tracking platform, Konvoy Cloud, via its IoT keg tracking device, called Katch. This represents an important step in increasing customer awareness of the significant benefits of the technology across the United Kingdom, Europe, and the USA.

These agreements follows Konvoy Group successfully raising a further $13m of funds to fuel global expansion across its kegs, data and care platform.

Managing Director of Konvoy, Adam Trippe-Smith said the agreements, capital raising, and European expansion were all significant milestones for the company.

“This customer acceleration demonstrates the benefits of the Katch cellular tracking device, which coupled with our cloud platform reduces keg and cask losses, improves asset turns and creates real time visibility of the key conditions affecting beer quality through the supply chain.”

Mr Trippe Smith said these were the first of a number of Katch tracking agreements being negotiated in Europe and elsewhere including Republic of Ireland, United Kingdom, France, USA, New Zealand, Finland, Sweden, Luxembourg, The Netherlands, Spain and Iceland.

“There is increasing interest from both small and large European brewers who want to utilise our technology to reduce capital expenditure, unlock under deployed kegs, understand on premise data and reduce labour costs through eliminating manually intensive barcode scanning and outdated tracking measures. “

“European interest in Konvoy’s supply chain loT technology is particularly strong as its cloud platform can also help beverage producers measure their Scope 3 footprint; being carbon emissions created by suppliers and customers up and down the supply chain.”

Konvoy’s own 130,000 keg tracking devices have reported important supply chain location, temperature, and motion data over 150 million times from 20 countries.

Konvoy remains the pay-per-fill keg pooling market leader in Australia and New Zealand with its ambitions to operate globally well underway. Konvoy also continues to make meaningful market share gains in the Australian market, including significant customer wins, recently adding global brewers Lion and Asahi as keg pooling customers.

The company has received a prestigious Good Design Award Winner Accolade in the Product Design category in recognition for outstanding design and innovation for its Katch device. Over 900 innovative projects were evaluated by more than 70 Australian and international jurors, including designers, engineers, architects and thought leaders. In addition, the Katch device won the Connected Packaging Award at The PackHub’s inaugural Packaging Startup Awards during London Packaging Week.

The Konvoy team have recently showcased its technology at The Brewers Congress in London, England on the 18th & 19th of October, SEA Brew in Ho Chi Minh, Vietnam on the 19th & 20th of October and will be at Brau Beviale in Nuremburg, Germany from the 28th – 30th of November 2023.

To discover more about Konvoy, visit

About Konvoy

Konvoy is the world’s leading keg tracking and keg pooling solution. Formed in 2019,  Konvoy is already the leader in keg pooling in Australia and New Zealand and has disrupted the beverage industry with its smart Internet of Things (IoT) asset tracking technology and innovative business model to reduce friction in logistics, from producer to venue and back again. Konvoy are enabling more efficiency, effectiveness, quality, circularity, and sustainability. Konvoy are moving beverages forward.

Press Contacts:
Christian Barden
P: E: +44 7768 476889
Patrick Hanrahan
P: E: +61 439 423 049

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Susan Gharu

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